Following the success of the other international events, the brand expanded into Spain.
By 2017, there was a clearly-demonstrated desire from both UK landlords and retailers to enter more European markets. At the same time, local retail sector insiders in Continental Europe were keen to benefit from having Completely Retail Marketplace in their markets.
In particular, UK retailers were keen to meet with developers in Southern Europe.
As a result, we launched Completely Retail Marketplace Iberia in association with AECC, their membership was excited about the anticipated commercial boost that would result from having this new and exciting event in Madrid.
UK brands attending Completely Retail Marketplace were invited to attend the event to represent the British retail sector and to network.
As well as attendance from the whole of Southern Europe countries, participants came from further afield specifically looking to enter the local Regions. The event attracted 250 delegates and 100 retailers. Introductions were made, relationships were forged, and deals were done.